Privacy policy & Cookies 

Contact Information for the Administrator
Name: Ltd.
Registered Address: Na Marsu 1246, Černošice
Company ID: 27645941

Personal data processing is conducted in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (hereinafter referred to as the “Regulation”), the Personal Data Processing Act, and Act No. 480/2004 Coll., on certain information society services, as amended.

Data Subject: A natural person (consumer or self-employed person) to whom personal data relates (also referred to as “You” or “customer”);
Personal Data: Any information relating to an identified or identifiable customer; an identifiable customer is a natural person who can be directly or indirectly identified, in particular by reference to a specific identifier, such as a name, identification number, location data, online identifier, or one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person (also referred to as “data” or “information”);
Controller: The entity that determines the purposes and means of the processing of personal data, carries out processing, and is responsible for such processing. The controller of personal data is the company Ltd. (also referred to as “we”);
Processor: The entity that processes personal data on behalf of the controller based on the law or authorization from the controller, under a personal data processing agreement (also referred to as “business partner” or “partner”);
Websites: Websites available at,

Purpose of Personal Data Processing: The reason why personal data is processed. Such purpose may include, for example, contract performance, user account management, handling of inquiries and complaints, sending commercial communications (newsletters), or displaying advertisements based on customer interests;
Cookies: Small text files that your web or mobile browser stores. Most cookies contain a unique identifier, called a cookie ID. It is a string of characters assigned by websites and servers to the browser that stores the cookie. This allows websites and servers to distinguish and identify individual browsers. Cookies are used to improve the functioning of websites, evaluate their traffic, and for better targeting of marketing activities. By browsing our websites, we assume that you consent to the use of these cookies.

Third Countries: States outside the European Economic Area, mainly comprising European Union member states, Iceland, Liechtenstein, and Norway.

What Personal Data is Processed?
We and our contractual processors process the following personal data, or categories of personal data, in accordance with the relevant legal title and purpose of processing:

Identification and address data: e.g., name, surname, delivery or other contact address, business address, company ID, VAT ID;
Electronic contact data: e.g., phone number, email address;
Other electronic data: IP address, cookies;
Additional personal data associated with the contractual relationship: bank account number, order history;
Further personal data: typically data provided by the customer in the order form or other documents and in communication with us, including subsequent updates.

What is the Origin of Personal Data?
We process data that you provide to us, for example, when ordering our services, registering a user account, communicating with us, or subscribing to a newsletter. Typically, this includes:
– Identification and address data;
– Electronic contact data;
– Other personal data associated with the contractual relationship.
We also process data obtained automatically based on your browsing of our websites. Typically, this includes:

Other electronic data:
– Cookies
– The website you accessed ours from;
– IP address;
– Date and time of access;
– Search queries;
– HTTP and HTTPS response codes;
– Transferred data groups;
– Browser and operating system information of the computer.

Why are Personal Data Processed?
Your personal data may be processed for the following purposes:
– Contractual relationship performance
– Customer account management
– Communication with customers, satisfaction assessment, handling of inquiries, complaints, and claims
– Sending commercial communications and offering our goods and services
– Direct marketing and creation of personalized content and advertising
– Improving the quality of our goods and services, analyzing the traffic of our websites, and your behavior on the websites
– Customer contest operations and prize delivery
– Protection of our rights, property, or safety, or the rights, property, or safety of others
– Accounting and tax purposes
– Fulfillment of other legal obligations
– Your personal data may be processed based on the following legal grounds:
– Contract performance
– Legal obligation fulfillment
– Controller’s legitimate interest in sending commercial communications

Consent to receive commercial communications
Processing of personal data for the purposes of contract performance, accounting and tax purposes, and fulfillment of other legal obligations are statutory or contractual requirements. If you intend to place an order through our websites, you are obligated to provide us with your personal data for these purposes.

How Long are Personal Data Processed?
Your personal data is processed:
– For the time necessary to perform the rights and obligations arising from the contractual relationship between you and us and to assert claims arising from these contractual relationships (4 years);
– For the time necessary to fulfill the legal obligation (accounting documents for 5 years, tax documents for 10 years);
– For the duration of our legitimate interest in sending commercial communications (2 years from the last opening of a commercial communication);
– For the duration of your consent (up to 4 years from its granting, or 4 years from the last order).

Who Has Access to Personal Data?
The following categories of our partners (recipients) may have access to your personal data:
– Accounting and tax advisory providers
– Providers of IT services and hosting, especially the EDISX and systems
– Providers of security and integrity of our services and websites
– Providers of analytical services
– Providers of customer support assistance services
– Payment gateway providers (payment card providers)
– Legal service providers, lawyers
– Providers of printing and postal services
– Partners collaborating with us in loyalty programs, organizing conferences, seminars, and other events
– Partners who provide direct marketing for us and partners and operators of technical solutions that enable us to display personalized content and advertising to you
– Public authorities

Are Personal Data Transferred Outside the EU?
The controller does not intend to transfer personal data to third countries (outside the European Economic Area) or international organizations.

How are Personal Data Processed?
Personal data is processed manually and automatically. We keep proper records of all processing activities in accordance with relevant legal regulations.
You are not subject to any decision based solely on automated processing, including profiling, which would have legal effects on you or similarly significantly affect you. We create profiles from your personal data for the purpose of analyzing or predicting your preferences, interests, economic situation, location, or movement (a typical example of profiling is monitoring the behavior of website visitors to track their preferences so that the merchant can offer them tailored offers in the future).

What are the Rights of Data Subjects?
In exercising your rights, please contact us using our contact details provided at the beginning of these principles.
In connection with the processing of your personal data, you have the following rights (Articles 15 to 21 of the GDPR):
– Right to access personal data
– Right to rectification of inaccurate and completion of incomplete personal data
– Right to erasure of personal data
– Right to restriction of processing of personal data
– Right to data portability
– Right to object to processing
– Right to information about automated decision-making, including profiling
If we process your personal data based on your consent, you have the right to withdraw this consent at any time.
You also have the right to lodge a complaint with the supervisory authority, which is the Office for Personal Data Protection, with its registered office at Pplk. Sochova 27, 170 00 Prague 7, tel .: 234 665 111, website:

How are Cookie Files Processed?
Processed cookie files can be divided according to validity into:
– Temporary cookies (session cookies), which remain stored in your browser only until you close your browser,
– Permanent cookies (persistent cookies), which remain stored in your browser for a long time until their lifespan expires or until you manually delete them (the duration of cookie file storage in your browser depends on the settings of the cookie itself and the settings of your browser).
And according to functions into:
– Essential cookies, which are necessary for the functionality of our websites,
-Preference cookies, which allow our websites to remember information that changes how the website behaves or looks (e.g., preferred language or region where you are located), these cookies are not essential for the functioning of our websites but enhance their functionality and usability,
– Analytical cookies, which help us analyze your experience on our websites (User Experience = UX) and help us understand how you use our websites,
We do not use third-party cookies that track multiple website visits to provide you with personalized content and advertising on third-party websites and other sales channels.

Are Data on Children Processed?
Our websites are not intended for children under 16 years of age. Therefore, we do not intentionally collect their personal data. If we accidentally obtain personal data about children under 16 years of age, we will take steps to delete this data as quickly as possible, except in cases where we are legally obliged to retain it.

Legal regulations, as well as our business strategy and related methods of processing your personal data, may change. If we decide to update these principles, we will post the changes on our websites and inform you about these changes. In cases where there is a significant change in these principles, or where the law requires us to do so, we will inform you in advance. We ask you to read these principles carefully and to regularly check them when communicating with us or using our websites.